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About GullStack

Built by Builders

We started GullStack because we were tired of watching small businesses get gouged by overpriced tools, invisible agencies, and vendors who disappear after the invoice clears.

Two guys who thought small business deserved better

GullStack was founded by Bryce Morgan and Josh in Utah. They kept seeing the same thing: small businesses paying $500/month for a CRM they barely used, another $300 for a website that didn't rank, another $200 for email marketing, and 3-8% on every credit card swipe. Thousands of dollars a month going to disconnected tools that didn't talk to each other.

Bryce brought years of digital marketing and business development experience. Josh brought deep software engineering and AI systems expertise. Together, they asked a simple question: What if one team could do all of it — and actually make it work together?

That question became GullStack. An agency that combines human marketing strategy with AI-powered engineering to deliver real results at prices that don't require a second mortgage.

We believe every small business deserves the same marketing firepower as a Fortune 500 company — without the Fortune 500 price tag.
— The founding principle behind everything we build

Two Humans. Five AI Agents. Zero Excuses.

We keep our human team small on purpose. That means lower overhead, faster decisions, and no layers of account managers between you and the people doing the work. Our AI agents handle the rest — around the clock.

BM
Bryce Morgan
Co-founder · Marketing & Strategy

Background in digital marketing and business development. Bryce is the one asking "but does this actually make the client money?" before anything ships. He leads strategy, client relationships, and makes sure every dollar we spend for a client comes back multiplied.

J
Josh
Co-founder · Engineering & AI

Software engineer and AI systems architect. Josh builds the infrastructure that powers everything — from the websites to the automation pipelines to the AI agents themselves. If it runs code, Josh built it or trained the agent that did.

AI Agents
AI Agent · Always Online
B
Bogey
AI Sales Agent

Always online. Never sleeps. Bogey handles lead qualification and initial consultations 24/7. By the time a prospect talks to a human, Bogey has already figured out what they need.

AI Agent · Always Online
M
Melvin
AI Build Agent

Writes code, builds websites, handles deployments. Melvin can spin up a 20-page SEO-optimized site faster than most agencies can schedule a kickoff meeting.

AI Agent · Always Online
V
The Vision
AI Creative Director

Handles brand strategy, visual direction, and content planning. The Vision turns business goals into creative briefs that actually make sense — then makes sure everything looks sharp.

AI Agent · Always Online
D
Donald
AI Operations

Manages workflows, scheduling, and client communications. Donald keeps the trains running on time so nothing falls through the cracks and every deliverable hits its deadline.

AI Agent · Always Online
S
Steve
AI Analytics

Tracks performance, generates reports, and identifies growth opportunities. Steve watches the numbers so you don't have to — and flags what's working and what needs to change.

Our Values Are Not Decorative

These aren't words on a wall. They're the rules we use to make every decision.

🔍

Transparency

No hidden fees. No surprise invoices. No fine print. You know exactly what you're paying for and what you're getting before you sign anything.

Speed

We move fast because your business can't wait. Most agencies take 3 months to launch a website. We do it in weeks — sometimes days.

📈

Results

We measure everything. If something isn't working, we change it. If it is working, we double down. Vanity metrics don't pay your bills.

💡

Simplicity

One partner, not ten vendors. One dashboard, not six logins. We consolidate your tools so you can focus on running your business.

Ready to work with a team that actually cares about your bottom line?

Five minutes with Bogey and you'll know exactly where your business stands — and what's possible.

Talk to Bogey →